Nation of Health goes digital

New digital platform offers an engaging 3D-tour of the Danish healthcare system.

Virtual showroom

Healthcare DENMARK

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Healthcare DENMARK’s visitor center in Odense, Nation of Health, plays a key role in showcasing the Danish healthcare system to the world.

But with COVID-19 and the rise of virtual meeting apps, the organization needed an alternative, restriction-free way to communicate with stakeholders. In close collaboration with Healthcare DENMARK, we created a virtual showroom, which allows guests to take an interactive tour of the Danish healthcare system from the comfort of their own homes and offices.

As a visitor, you can explore different theme-based rooms in an digital 3D universe inspired by the physical visitor center. Using your mouse to navigate, you can find films, presentations, and reports about a range of healthcare related topics – from chronic care to innovative hospitals.

As a visitor, you can explore different theme-based rooms in an digital 3D universe inspired by the physical visitor center. Using your mouse to navigate, you can find films, presentations, and reports about a range of healthcare related topics – from chronic care to innovative hospitals.

Upon entering, guests are greeted by healthcare VIPs, like CEO Jakob Skaarup Nielsen and Søren Brostrøm, Director General of Danish Health Authority. Even HRH Crown Princess Mary appears in her role of patron. The use of familiar faces adds a personal touch to the experience.

Every bit of information in the virtual showroom is available in 7 languages – one for each key market – to ensure nothing gets lost in translation.

The platform launched October 2021. Since then, it has welcomed visitors from all over the world, most of whom actively engage with platform’s many interactive possibilities.

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